About GrayLeads

A CRM built for discovery, outreach & follow-through.

GrayLeads combines lead sourcing, CRM workflows, team collaboration, AI assistance, and multi-channel communications in one product — built and operated by SoftwareForge in partnership with Atriona Digital.

What's inside

Everything a sales team needs

Lead discovery

Google Maps-based lead discovery with configurable search areas and import workflows.

Full CRM

Records for contacts, leads, deals, activities, callbacks, and shared contact-bank access.

AI assistance

OpenAI-powered chat, CRM insights, and email drafting against in-app business data.

Multi-channel comms

Email, SMS, WhatsApp, browser calling, and voicemail handling — all in one place.

Credits & subscriptions

Company-level credits, subscription tiers, and per-feature usage controls.

Role-based workspaces

Approval flows, employee assignment, and admin-level access controls per business.

How it works

From sign-up to closed deal

Businesses register for access and are reviewed before their workspace is activated. Once approved, teams manage company settings, assign employees, connect Google sender accounts, request custom-domain email approval, and use Twilio-powered calling and messaging tools.

The scraper module pulls business information from Google Maps and enriches results by visiting public business websites for emails, contact pages, and social profiles. Imported records can move into the contact bank or sales pipeline for outreach.

AI features use OpenAI to summarize CRM activity, draft outreach, and answer context-aware questions inside the workspace. GrayLeads also keeps subscription, credit, and usage records so administrators can control access and plan limits across teams.

Ready to see it for yourself?

Create a free workspace and try the platform end-to-end.

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